Mid Wales is undiscovered country (well, almost). It’s always been popular with families holidaying from the West Midlands, but the many coastal towns have avoided the typical trajectory of other British seaside resorts (well, ok, not all). Aberdyfi is the quintessence of everything that can remain right with a British seaside town. From its multicoloured but not garish main street to its beautiful white sand dunes, Aberdyfi (pronounced Aber-dovey) is always Aber-lovely. There are watersports to get into, and the jet skis do tend to spoil the serenity at times, but these are small things when you take in the surroundings, which are very relaxing. Good for families, too – you can still take a donkey ride during summer, but this tends to be less candyfloss commercialism than a little break from lounging around or swimming in the clean, cool waters. Alternatively, take a walk all along the beach to Tywyn and back. You’ll like it.