Euphorium Bakery

Great food and good coffee, very nice atmosphere and styling. The shop in Hampstead is definitely worth a visit!

“Sanity and happiness are an impossible combination”. At least that’s what the napkin I got from here says.

Once you are inside though, it’s time for your mouth to start watering. In fact I have only the vaguest impression of the seating areas: polished metal chairs, quite airy, low music, quite full even mid afternoon on a very glum day. What caught my attentions was the service counter. A range of ‘artisan’ breads fill the end by the door.

Further in you get plain slices of cake, then fancy cakes (including some chocolate creations, complete with chocolate flowers, that look quite incredible), and then savouries.

Along the way there are individual cheesecakes and tarts with juicy fruit gleaming on the top, and slices of pizza loaded with rich looking ingredients.
In the end I went for a take out of one of the cheapest options: a blueberry clafouti. It reminded me of bread pudding, but apparently (I’ve just looked up a recipe), it’s not… anyway it was gorgeous. Solid and moist without being soggy, not too sweet, the fruit layer sharp, the dusting of icing sugar adding a hint of texture like footsteps in fresh powder snow.

Prices are not cheap, with many small cakes and savouries being £3 or more. But actually for the quality on show here that seems like a bargain. Service was another thing I was too distracted to really notice… but no problems so I think it was good! Great place for a coffee date to impress or a treat for yourself...